Xiaoyan Zheng with over 20 years of experience in foreign trade has developed a deep expertise in the telecom network and energy industries, along with strong strategic planning capabilities. In the telecom sector, Xiaoyan has successfully led multiple multinational projects, driving cross-border collaboration and sustainable solutions, particularly in the Brazilian market. Over the past three years, Xiaoyan has shifted focus towards the energy industry, especially clean and renewable energy, gaining valuable market insights and execution experience aimed at fostering innovation and sustainability.

With a thorough understanding of the Chinese market and supply chain dynamics, Xiaoyan is able to effectively leverage industry resources, facilitating cross-border collaboration and market expansion. This extensive experience supports a strong global market perspective, enabling businesses to grow and develop internationally. As an experienced consultant, Xiaoyan is now eager to contribute her expertise and network to SERI, helping the organization advance its renewable energy strategy and achieve long-term sustainable goals.

In her role as China Affairs and Renewable Energy Advisor for SERI, Xiaoyan provides strategic advice to support the formulation and implementation of long-term goals for integrated renewable energy solutions. She focuses on identifying and guiding impactful clean energy projects that align with global sustainability standards, ensuring projects meet both environmental and operational expectations. With expertise in China’s market and supply chain, Xiaoyan supports SERI in developing a sustainable energy framework, emphasizing scalability, resource management, and organizational efficiency.

Xiaoyan collaborates closely with SERI’s leadership team to enhance adaptability and resilience, particularly in integrating renewable energy into the organization’s overall strategy. Her goal is to contribute to SERI's long-term sustainability and growth through innovative energy solutions and cross-border collaboration.